The perception we have of a neighborhood, especially in the case of La Bonanova, can be conditioned by various elements, with the presence of brands and logos being a determining factor in this process.
A brief summary of its history
The neighborhood of La Bonanova was initially recognized by the Catalan bourgeoisie, experiencing significant growth in its urbanizations and buildings over the years, transforming into a residential area with centuries-old houses that have endured from generation to generation. In the early 1900s, many of these residences had diverse origins, ranging from vacation homes to former convents and religious schools. What started as a summer village eventually evolved into a distinguished residential neighborhood in Barcelona.
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La Bonanova today
Barcelona residents recognize La Bonanova as one of the most distinguished neighborhoods in the city. It is located in the upper area and belongs to the Sarrià – Sant Gervasi district. This neighborhood stands out for its emblematic square, which houses the Parish of La Bonanova and, in turn, gave its name to the neighborhood itself.
The elevated area, located above Passeig de La Bonanova, generously extends with a variety of semi-detached houses, attached villas, or independent chalets. In the lower part of Passeig de La Bonanova and its surroundings, we find classic estates with prominent construction, featuring spacious and bright apartments. Many of these upper floors offer panoramic views of both the city of Barcelona and the Collserola mountains.
Places of interest
Crossed by prominent streets such as Passeig de La Bonanova, Ganduxer, Mandri, Muntaner, Via Augusta, Av. Gral. Mitre, Tibidabo Avenue is home to iconic buildings such as the Torre Bellesguard, La Rotonda (La Torre Andreu), or the Cemetery of Sant Gervasi. We can find the CosmoCaixa museum and also the cinemas on Balmes Street. La Bonanova has all kinds of shops, services, and restaurants such as El Asador de Aranda or the ABaC from the famous Jordi Cruz. It has various medical centers like Centro Médico Teknon and beautiful parks and gardens to sit and enjoy the fresh air and serenity.
Living in La Bonanova is a wise choice for families valuing proximity to renowned schools. Besides being well-connected through an extensive public transportation network and city entrances/exits via Ronda de Dalt and Ronda de General Mitre, it boasts a vibrant community life and overall quality services. This neighborhood presents itself as a spectacular investment for those seeking serenity within the dynamic metropolis of Barcelona.
Identitad corporativa
The presence of brands and logos plays a fundamental role in the perception of the neighborhood. Here are some ways in which brands and their logos can influence how we perceive a neighborhood:
1- Brand image
The presence of well-known and respected brands can contribute to a positive image of the neighborhood. For example, if there are shops of recognized brands, popular restaurants, or renowned companies in the area, it could be associated with a sense of quality and prosperity.
2- Style and aesthetics
The design of logos and the aesthetics of brands present in a neighborhood can influence the visual perception of the place. The presence of a variety of brands and options in a neighborhood can be perceived as an indicator of diversity and vitality. If there is a mix of small local businesses and large chains, it could suggest a dynamic and accessible community.
These are some examples:
It is important to note that the perception of a neighborhood is not solely dependent on the presence of brands and logos but is also influenced by a variety of factors such as architecture, the local community, security, and cultural activities.
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